Atelier Bassi’s 2018 promotional campaign: Cirque du Rokoko
Over the course of the last few years, Atelier Bassi has established a tradition of carrying out yearly campaigns which are usually eagerly awaited by our clients and friends. Atelier Bassi founder Orlando Bassi is responsible for contriving the themes and concepts behind our campaigns and in addition he makes sure that the results are up to par in terms of artistry and aesthetics. Following the campaigns ’’The Wig Maker’’ and ’’Hollywood Diva’’ of the previous years, we want to introduce this year’s theme which has already seen its launch at the international make-up artist trade show in Los Angeles; We present ’’Cirque du Rokoko’’. In this campaign Atelier Bassi wants to explore the glamorous and exaggerated Rococo style of 18th century Paris. In a ball room setting where a circus performes with its audience we show interesting and unique outfits, wigs and make-up. The main character of this campaign and a mascot of sorts is the Madame du Rokoko, a noble woman with a wig of extraordinary size. The campaign slogan : "From any point of view • Whatever the size of your project is • We support you" is demonstrated in a composition from the campaign.
02 March 2018